Welcome to Next-Gen Audience Building
Adapting to a Cookieless Future with Precision and Privacy with BeakData
We connect data owners and advertisers
BeakData delivering audience data for marketing and advertising in the post-cookie world utilizing Chrome’s Protected Audience and Topics APIs.
How it works
  • 1
    Data owners use our scripts to collect audience data in the new way. This time with Interest Groups instead of Cookies.
  • 2
    We pass down the audiences and catalogues to DSPs for advertisers to target. We will adapt the solution to use existing audience targeting workflows.
  • 3
    Advertisers choose specific audiences of users to target on. We help them choose by providing insights into data sources.
Publishers and Data Owners
  • Grow

    Unlock the value in your data for business growth even once cookies become obsolete

  • Activate
    Benefit from data activation with the interest group builder
  • Now
    Be ahead of the market with the data collaboration platform
Advertisers and Marketers
  • Cookieless

    Continue to identify, reach, and engage interested audiences using cookieless targeting

  • Transition
    Enjoy your seamless transition from using cookie audiences
  • Now
    Be ahead of the market with the data collaboration platform
Interest Group Builder
Interest Group Builder allows data providers to create segments and automatically makes them available for purchase on the DSP side.
An innovative solution that enables the creation of audience segments in a cookie-less world.
Case: User onboarding to Interest Group
Task: Transfer users from first party cookie segment to Interest Group
Before: 0
After: 4.5m
  • Onboard users based on FPD
  • Available to target on DSPs
  • Run successful targeted campaign
Get in touch
Start collecting your Interest Group now!
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